We were tasked with bringing the Barney & Friends brand to life across Easter and Valentine’s Day consumer products. We created fast, flexible asset packs, pairing playful, illustrated Easter elements with nostalgic, love-filled graphics for Valentine’s, to make it easy for vendors to build across products and packaging. The result was a fun, scalable system that kept Barney feeling fresh while staying true to the brand.

SERVICES

STYLE GUIDES - ILLUSTRATION - PATTERNS - BADGES - CONSUMER PRODUCTS