Atari - Summer road trip 2025

In the summer of 2025, we were tasked with creating branding and merchandise for Atari’s summer coding event, centered on a retro road-trip theme. We brought the concept to life with a fully illustrated map and transformed classic Atari games into quirky roadside attractions, shaping the entire visual system. The result was a cohesive, playful brand that carried seamlessly across both the event and its merch collection.

SERVICES

BRANDING KIT - LOGO DESIGN - ILLUSTRATION - MERCHANDISE COLLECTION - SOCIAL MEDIA ASSETS